I welcome you if you are thinking of getting into the blog writing business. Blogging is a wonderful profession for those who have reached the pinnacle of success.
But, most bloggers give up within a few months even before understanding their mistakes. In the age of instant gratification, it is difficult to accept that to become a successful blogger you need 3 P’s; Purity, Patience, and Perseverance.
Blogs are useful only when they deliver value. Bad articles are not only useless, but they are also harmful to any blog’s reputation. Without writing pure and invaluable content your blog will not be successful.
Writing useful articles is not only difficult but also takes a huge time. If it does not provide any value then there is no reason for wasting time. Moreover, you need to be a man of utmost patience as it takes a long time before you earn your first dollar.
You will face several difficulties and you have to overcome them with perseverance. This includes how to write compelling content, how to write SEO friendly articles, and how to get high-quality traffic to your blog.
So, if you are at the beginning of your blogging career, read this article carefully. I will share 4 Biggest Blog Writing Mistakes that you should avoid while writing your first blog article.
1. Writing Without Any Goal:
If you are an expert on everything then you probably are good for nothing.
Isn’t it true?
The same is true for your blog writing also.
Writing about everything that comes under the sky is not a good idea. And, If you are writing without any goal then probably you are committing the biggest blog writing mistake of your blogging career.
The best writing is purposeful writing.
Your blog should not be another WordPress blog. Your mission should be delivering value. Without providing values you won’t be able to engage your reader. And without loyal fans, it is almost impossible to reach your desired destination.
So, even before writing your first blog post, you have to set some goals.
The best way of starting your first blog article is by asking 3 simple questions to yourself:
- What is the intent of writing this post?
- Who will be my readers?
- What action will my readers take after reading this post?
Irrespective of the type of article you are going to write, you have to find clear answers to these questions.
Let’s find answers to the above questions for this article:
Intent: No doubt, this is a “know-how” type of article. So, this article intends to educate the readers about the possible mistakes that may arise during their blog writing.
Readers: The target audience is new bloggers who have already started their blogs or those who are thinking of starting their first blog. As this article is meant for new bloggers, therefore, it is meaningless to use any jargon or technical term that might be difficult for them.
Action: I want them to note down the points mentioned here so that they can avoid these mistakes in real life.
When you focus on writing with these questions in your mind, you will not only deliver valuable content but your readers will also cherish them.
2. Writing Without A Compelling Title:
Having a goal is not enough. Your article should attract readers.
Do you know what attracts readers?
It is your article title.
If you look at the internet, it is full of articles with irresistible headlines. Be it celebrity gossip, or getting rich quickly articles, you will find irresistible clickbait titles everywhere.
Did you see headings like this, “9 Good Habits That Will Make You a Millionaire. No. 7 Will Shock You.”
I am sure you have seen such headlines several times on the internet.
Did you not feel compelled to click those articles?
Probably you did.
Writing irresistible titles is an art. Smart bloggers use this type of title to attract more visitors to their websites.
If you want to be ahead of the crowd, you have to write attractive titles.
Here is an example of how a simple tweak in your blog title can give your article a huge boost.
During my experiment with article titles, I came up with an intriguing idea and made some changes in the title of an article. And, as you can see the number of clicks increased almost instantly.
While it is not a good idea to over-optimize your every article title, being creative can definitely make a difference. So, avoid this blog writing mistake. It will drive more traffic to your website.
3. Not Providing Value:
Headlines are the gateway to your articles if it is boring, no one will visit you. However, if your articles don’t provide value, no one will read it through.
You may not be the best writer in the world, but at least you have to know how to convey information effectively. So, you may need to invest some time studying how to write compelling content.
If you check the writing of reputed bloggers, you will find them providing as much information as possible in every article.
In one of my articles, I have discussed Grammarly Discount. If you read that article, you will find that Grammarly doesn’t offer any discount. But there is a trick to get a huge discount passively. My article thoroughly discussed that method.
So, always aim to provide value to your readers. They will be delighted to know from you.
The easiest way of creating content that delivers value:
- Write a clear introduction.
- Provide invaluable information.
- Provide examples, justification.
- Summarise properly.
4. Grammar Mistakes:
The internet is a mysterious place. It is full of scams, fake news, and whatnot. It makes it even more important to be professional with your blog writing quality.
Most of the time, your website will be visited by completely new visitors. They don’t have any information about your expertise. They don’t know whether you are telling them the truth or not. The only way that they can evaluate your credibility is by reading your article.
If you don’t write it correctly it won’t be read.
Would you trust an article that is full of grammatical mistakes? Definitely not.
Many readers will not even finish half of the first paragraph and will leave if they find typos and grammatical mistakes in the introductory paragraph.
These mistakes could be casual or due to the lack of knowledge of grammar. But the result could be devastating.
While the manual checking is time-consuming, a human can even overlook several mistakes. That is why it is worth investing in some grammar checking tools like ProWritingAid.
You can read my thorough review of this proofreading software. If you read the review, you will find how this software could be a lifesaver for bloggers like us. I have noticed a significant difference in my writing quality after using this software. Therefore, I have proudly listed PWA as one of the best writing tools for bloggers.
5. Writing Without a Coherent Thought:
It is important to organize your thoughts before writing your blog posts. If your thoughts are not clear it will end up in scattered writing.
People often use complex jugglery of words to avoid such situations.
However, your blog is not a place to experiment with your incoherent writing. Blogs are the outcome of thoughts. If your thinking is clear your writing will be crisp and concise.
I often prefer to break down complex sentences into several simple ones. Such breaking down improves the readability and makes your writing suitable for search engine crawlers.
Here is what you can follow to get rid of such a problem.
- Use simple words, and sentences as much as possible.
- Convey one central idea in one sentence. Communicating multiple ideas in a single sentence will stuff your sentence. Consequently, it will make it difficult to comprehend.
- Use active voice as much as possible.
- Use small paragraphs. It will improve readability.
- Use headings and subheadings to segregate thoughts.
- Use contextual diagrams and pictures.
There are grammar checking software that can automatically check your writing and suggest improvements. Using such software can drastically improve your writing process and increase engagement.
6. Not Considering SEO:
The harsh reality of the blogging world is that writing blindly will not drive traffic to your website. Blog writing and SEO go hand-in-hand. New bloggers are often prone to making this mistake as they give their 100% in writing and forget about SEO.
Your writing should start with keyword research. However, you don’t need any paid keyword research tool for that.
Once you have figured out your keywords, it is time to incorporate them in your writing. Use them in headings, subheadings, and within the content. But refrain from overdoing it.
A better way of optimizing your article for a specified keyword is targeting LSI, and long-tail keywords together.
These keywords have become extremely popular in recent days as they are relatively easy to rank for. Moreover, using these keywords improves the possibility of winning search snippets.
The next step of SEO is networking. It has become extremely difficult to rank without support from other websites.
Content is definitely the king. There is no doubt about it. But you need some amount of promotion to gain visibility. Google still considers backlinks as one of the major ranking factors. And every successful blogger takes it as seriously as their content.
My Final Thoughts on Blog Writing Mistakes:
Blog writing is wonderful when done properly. Focus on the quality of the content rather than quantity. Not only will it help your readers and make them your fan but will establish your authority in the community also.
Here is a free giveaway for you. Download “20 Editing Tips from Professional Writers” and read before you start your first blog post.